The Concept

Every year, courageous company founders seek their luck with a promising idea. There is hardly a place where progress is sought with as much courage and risk. The GFFT has launched the German Startup Cup to bring the many outstanding developments into the spotlight.

Startups from the digital environment can participate in the competition and present their innovative technologies and products to a specialist audience. Large companies participate in the events as co-organizers and sponsors.

Visiting the events offers professionals of technology-using companies the opportunity to get a concise overview of new technological developments and to get in direct contact with the founders of exciting products and platforms.

Through digital quarterfinals and halffinals as well as a face-to-face final event the best startups in the categories IT Security, Logistics, FinTech, Industry 4.0 and Organizational Intelligence are identified while the startups present their solutions in 7-minute pitches.

The winners of each event, who will move to next round of the competition, are chosen by the audience in a live-voting after all startups have pitched. The final takes place as a face-to-face event at a renowned partner company.